The Uncommonly
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A Workshop-In-A-Post: A Practical Tool To Connect Brands To Customers
I recently led a workshop at the BRITE Conference at Columbia University and was honored to be among speakers including Shelly Lazarus – Ogilvy’s Chairman Emeritus, Vikram Somaya – ESPN’s Global CDO, Linda Boff, CMO of GE, and Columbia Professor and innovation thought leader Rita McGrath. Organized by faculty members David Rogers, Matt Quint, and…
About Amy Radin
Amy Radin is an adviser, speaker and author, working with executives and senior leaders to deliver growth through meaningful innovation. She offers an uncommonly pragmatic and disciplined approach that begins with pinpointing high-potential unmet market needs, and from there provides a proven framework for “what to do next” and how to lead through the inevitable, daily challenges any organization will face in pursuit of innovation.
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Amy is a leader who is demanding and relentless in the pursuit of the great.
In The Change Maker’s Playbook she shares her philosophy and methods to transform ‘out-there’ ideas into new real world business models that can change businesses’ growth trajectories and how brands engage with their customers.
Kahina Van Dyke
Global Head, Digital Channels & Client Data Analytics; Standard Chartered Bank Board Member, Progressive Insurance