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Amy Radin

Book Excellence Best Business Book 2020 Now In Paperback

In every direction, reflected in every conversation with executives, board members, founders and just “regular people” I hear and see the urgent need to innovate and transform our way to recovery, rebuilding, and reinvention. Change is all around us. Whole sectors, such as commercial real estate, are seeing their business models no longer working. Others,…

How Local Shops Are Satisfying Our Hunger for Community

I live in the slowly reopening State of New Jersey, where I’ve been observing how local businesses are innovating their customer experience to encourage people to reengage. Local shops, restaurants, and services offer practical insights for anyone adapting to our new reality. Most in my town are family-owned — so livelihoods and well-being are at stake. I can relate — my family depended upon the success of my dad’s…

Step One to Your After COVID Future

None of us knows what the future holds. But at least prior to March, we had logical bases from which to de-risk decisions. In the space of a few months, the logic behind our assumptions no longer feels solid. We’ve ripped up our plans. What will happen, when things will happen, and how long things…

We are all innovators … so now what?

What a difference a few months make. Our world has been disrupted, and as a result we are all being pressed into service as innovators. We are being tested to the limits to react, recover, and reimagine how we will resume our lives, jobs, and business operations. I am helping clients and colleagues, founders and…

How Innovation Failure Creates Success

As you pursue your own next big thing in 2020, my wish is that you will be ready to fail in pursuit of your innovation vision. That’s right: be ready to fail. And then accept and learn from your failures. The last few weeks of 2019 were a time to reflect upon the past year’s…

Is the Chief Innovation Officer a Symptom or a Cure?

As 2019 comes to a close, and with 2020 just days away I’m excited and grateful to reflect upon a year of enriching relationships and experiences, anticipating what’s next on the journey. Reality is that the pace and intensity of change for most of the year encourage a lot of “doing.” These few weeks offer us respite – and time for…

You Don’t Get Milk From A Cow By Sending Email

On a muggy 100-degree day, dressed in his best suit, ChargeItSpot Founder and CEO Doug Baldasare visualized success as he pushed the dolly carrying his company’s product, the Chargeitspot portable charging station, past the life-size cartoon characters and photo-snapping tourists, and around the concrete security barriers channeling the crowds through New York City’s Times Square….

Four Lessons Startups Can Find In Big Companies

It is not hard to beat up on big companies when it comes to innovation — and I’ve got plenty of proof, after two decades as one of those people delivering change from the inside of tough, conservative, regulated businesses. Big companies are bureaucratic. They are slow and complex. They get bogged down in how-things-have-always-been-…

How Corporate Managers Smother New Tech Adoption

One of the most fun and inspiring endeavors I’ve undertaken in my post-corporate life has been to advise select early-stage companies, portfolio managers and accelerators. Startups need lots of marketing advice, especially early on when there may not be a CMO on board. As a result, my work often involves defining audience targeting strategy and…

Is Your Next Innovation Underfunded?

One afternoon on the eve of the Great Recession, I was a panelist at an innovation and design event in New York City. The timing was ironic, to say the least. I can still remember the climate of doom that day and throughout Fall 2007. There was lots of whispering in the hallways of Corporate…

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About Amy Radin

Amy Radin is an adviser, speaker and author, working with executives and senior leaders to deliver growth through meaningful innovation. She offers an uncommonly pragmatic and disciplined approach that begins with pinpointing high-potential unmet market needs, and from there provides a proven framework for “what to do next” and how to lead through the inevitable, daily challenges any organization will face in pursuit of innovation.
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Amy is a leader who is demanding and relentless in the pursuit of the great.

In The Change Maker’s Playbook she shares her philosophy and methods to transform ‘out-there’ ideas into new real world business models that can change businesses’ growth trajectories and how brands engage with their customers.

Kahina Van Dyke
Global Head, Digital Channels & Client Data Analytics; Standard Chartered Bank Board Member, Progressive Insurance